David Batstone Inspiring Young Leaders at the Swedish Royal Palace


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This morning, our President & Co-founder, David Batstone, spoke at the Swedish Royal Palace in Stockholm at the annual Young Leadership Seminar. The theme for this year’s seminar was “value based leadership – values across borders for future leaders.” During the seminar, REBBL and a new Not For Sale Ale (soon to be released in Sweden!) were served as Batstone presented how Not For Sale works to protect at-risk individuals, and mitigate human trafficking through better business practices. Citing a study that found, “socially responsible shopping is increasing every year. From 18% in 2012 to 30% in 2014,” he highlighted the timeliness of engaging with consumers to connect world-change to daily purchasing habits.

Invited as one of two key speakers, and inspired by the young leaders he met with, Batstone shared, “I want to hear how young people are finding solutions that scale and bring about real change.” The second speaker was Stina Honkamaa Bergfors – CEO and co-founder of the media company United Screens, board member of IKEA Ingka Holding BV, and former President of Google’s and YouTube’s Sweden divisions. Batstone and Honkamaa Bergfors join an impressive catalogue of previous speakers for the annual seminar, including Kofi Annan, Leif Johansson (CEO of Volvo), Ingvar Kamprad (founder of IKEA), and Anita Roddick (founder of Body Shop).

Dave Speaking at the Castle

H.M. King Carl XVI Gustaf’s Foundation for Young Leadership was founded to commemorate his 60th birthday. The goal of the foundation is to promote youth education in leadership based on the values expressed in the scout movement; courage, consideration, and the power to act. The King himself has been involved in the scout movement for the past 50 years, both domestically and internationally. During these years, the King has understood first hand the importance of creating strong values as the base for good leadership that will allow for successful community development.   

Every year, current and future leaders from the public sector, non-profits, and businesses gather at the Swedish Royal Palace to discuss the core values necessary for strong, innovative leadership.  At the forum, three young leaders are awarded a scholarship for demonstrating excellent leadership within their respective areas. We couldn’t be more happy and proud to welcome the Swedish King and the Royal Family to the movement of ending slavery in our lifetime.  


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